Identity Launch Campaign for Adhoc Zorgt by Studio Beng Beng
#Concept #Campaign #Production #PostProduction #Edit #SoundDesign #Soundtrack #Design #Identity #Webdesign
Medical professionals are the backbone of society. They are the real rockstars. So we were honoured when Adhoc Zorgt asked us to refresh and upgrade their corporate identity. Adhoc Zorgt is a recruitment agency for all sorts of medical healthcare professionals: from IC nurses to home care but also people on the business and education side of healthcare.
It’s a highly dynamic organisation with a keen eye for fitting the right people in the right places. Every request they receive is different so they offer a custom solution to every problem. We visualised this dynamic, flexible character and the different types of healthcare professionals with organic shapes and forms in different colours.
Check out their new website: https://adhoczorgt.nl
Every healthcare professional will tell you that the job is never finished. There is always work to be done and extra hands needed. So we shot a recruitment video in which we portrayed the different types of carers as heroes. Because we wanted to emphasize the caretakers and stay far away from cliches, we purposely did not show any patients or ‘end users’. We wanted to give hard working medical professionals the spotlight they deserve in an esthetic and modern way.https://adhoczorgt.nl
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