Unexpected Freshness

Sportlife

Case:

Sportlife

Client:

Sportlife

Agency:

Fitzroy

Type of work:

TVC

+ In-house

+ Concept
+ Production
+ Styling
+ Product Design
+ Casting

+ Post Production
+ Edit
+ Color Grading
+ Audio Design
+ Soundtrack

Sportlife

For the most refreshing chewing gum in the Netherlands, we produced and directed a pile of TVC’s. We went in guns-blazing, embraced the cold for 4 days and shot enough footage for a 365-day-long campaign. We like to bring creative solutions to production challenges. The brand’s “Unexpected Freshness” mentality was brought to life by our unique crew who were sent to the snow to create ‘user-generated’ content with Sportlife products as the main heroes. The result: snappy short formats injected with meme culture, perfectly crafted and animated for all the digital formats our audience needs and loves.

Styling

“Make every outfit count” These fiery fits made sure we weren't cold in this freezing weather · ?

Behind The Scenes

“I miss you snow much” No snow for you this year? Take a look at the behind the scenes · 

SPORTLIFE-MERCHANDISE-WEB

Photography

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studio Beng Beng

Schiekade 203
3013 BR, Rotterdam
The Netherlands

+31 (0)10 89 90 06 8
info@studiobengbeng.com

About

We are a multidisciplinary creative studio based in Rotterdam. Our services range from concepting and high-end video productions to design, photography and audio. We produce everything in-house with our creative team and facilitate their specialties in our underground built studios. We are a one-stop-shop for clients and agencies with one single point of contact who will manage your project from start to finish. Let’s shoot together!

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