Combining contrasts requires unconventional approaches. Capturing the beauty in the unconvential requires an alluring visual language. 

After 3.5 years of hard work on her products Nikkie needed the perfect branding to launch her brand, Nimya. From deep majestic blue to rich neon orange to a pop of icy blue, we picked vibrant colours for a remarkable endeavor. NikkieTutorials, one of the world's biggest beauty influencers, launched her make-up brand, Nimya. 

Nimya is fresh yet confident, mature yet playful, fierce yet soft. To combine these contrasts and create the brand identity we ingeniously melded these opposing elements into a captivating color palette. We designed the logo, curated the packaging, and produced the campaign film.

Nimya's journey from beauty to brand entwined our expertise with Nikkie's passion. As Nimya rises to empower individuals, we stand proud as part of the creation.